Cultural studies hold immense importance for the UPSC exam as they encompass various aspects of Indian heritage, including literature, art, and traditions. Understanding cultural dynamics enhances knowledge of societal issues and promotes a holistic view of the nation’s diversity. Topics related to culture often link with contemporary topics, making them relevant for current affairs discussions and essay writing. Additionally, familiarity with Indian culture enriches candidates' answers, offering depth and insight, which is crucial for effective scoring in the Mains and interview segments.