The event featuring the running of the bulls is known as the San Fermín Festival, held annually in Pamplona, Spain. This thrilling spectacle involves participants running ahead of a group of bulls through the city streets, culminating in a traditional festival that celebrates the patron saint of San Fermín. The event draws thousands of tourists and locals alike, eager to partake in the adrenaline-pumping experience. Beyond the bulls, the festival includes cultural activities such as parades, music, and gastronomy, making it a vibrant celebration of Spanish culture.