The flower often given on Valentine's Day is the rose. Roses symbolize love and passion, making them the perfect gift for expressing romantic feelings on this special day. Among various colors, red roses are particularly popular, representing deep love and desire. Other colors, like pink, white, and yellow, also convey different sentiments, such as admiration, purity, and friendship. Florists thrive during Valentine's Day, offering a wide selection of rose arrangements to cater to different tastes and preferences. The tradition of gifting roses on this occasion has deep cultural roots, contributing to its enduring popularity as a romantic gesture.