Cesar Chavez was a significant figure in the fight for Latino agricultural workers’ rights. As a labor leader and civil rights activist, he co-founded the United Farm Workers (UFW) to advocate for fair wages and better working conditions. Chavez employed nonviolent tactics, including strikes and boycotts, to gain attention for the plight of farmworkers. His approach helped to raise awareness about the injustices in the agricultural sector and inspired many to join the movement. Chavez's legacy includes the improved treatment of workers and the establishment of rights that resonate within the Latino community today.