The Norse goddess associated with love and beauty is Freyja. She is admired for her enchanting beauty, along with her role as a powerful figure in love magic and fertility. Freyja also possesses a deep connection to war and death, as she selects half of those who die in battle to reside in her hall, Fólkvangr. This duality showcases her significance in both life and death, emphasizing her influential position in Norse mythology.