Symbolic gestures in political campaigns serve to communicate messages, resonate with voters’ emotions, and establish a candidate's identity. These gestures often include actions like public appearances, speeches, or displays of solidarity. They are intended to convey cultural or social significance, reinforcing a candidate’s alignment with specific values or issues. While they may not always involve concrete policy proposals, symbolic gestures can enhance candidate visibility and relatability, ultimately influencing voter perceptions and engagement. They are particularly vital in shaping narratives and establishing connections with various audiences.