Augmented reality (AR) assists in architectural visualizations by overlaying digital models onto real-world environments. This technology allows architects and clients to visualize designs in real-time, enhancing understanding of space and scale. AR applications enable users to interact with 3D models, assess design aesthetics, and make informed decisions early in the project lifecycle. By bridging the gap between the physical and digital realms, AR streamlines the design process, reducing errors and improving stakeholder collaboration throughout the architectural development stages.