How does digital transformation affect organizational culture?
Digital transformation profoundly impacts organizational culture by fostering a more agile and collaborative environment. As companies adopt new technologies, traditional hierarchies may shift, encouraging greater cross-functional collaboration among teams. This cultural shift fosters innovation and adaptability, as employees embrace new ways of working. Enhanced communication tools facilitate transparent information sharing, promoting a culture of ongoing learning and development. Additionally, embracing digital transformation often results in a customer-centric approach, as organizations prioritize understanding and enhancing the customer experience, aligning cultural values with business objectives.