In the digital age, companies face numerous challenges in protecting trade secrets, particularly against the risks posed by cyber threats and data breaches. With the increasing reliance on digital technologies and remote work, sensitive information is more exposed to unauthorized access. Companies must implement robust cybersecurity measures, including encryption and access controls, to safeguard proprietary information. Additionally, establishing strong internal policies and employee training on data protection practices is crucial. Balancing innovation with security is essential for maintaining a competitive advantage in the market.