E-commerce refers to the buying and selling of goods and services over the internet. This digital business model facilitates transactions through online platforms, enabling customers to browse products, place orders, and make payments conveniently. E-commerce encompasses various forms, including business-to-consumer (B2C) and business-to-business (B2B) sales. Its significance lies in expanding market reach, lowering operational costs, and enhancing customer experience through personalized services and efficient transaction processes.