"Market relevance" signifies a product's ability to meet current consumer needs and preferences while staying aligned with market trends. It involves continuous assessment of the competitive landscape and incorporating feedback to ensure that offerings remain appealing. Products that are market-relevant tend to experience higher customer satisfaction and lower churn rates. This relevance is crucial for driving sales and sustaining long-term growth. As market dynamics evolve, maintaining relevance requires proactive adjustments to product features, marketing strategies, and overall positioning in the market.