The acronym UX in product design represents User Experience. It refers to the overall experience a user has when interacting with a product, particularly in digital contexts like websites and applications. A focus on UX design involves creating products that are not only functional but also enjoyable, intuitive, and easy to navigate. This aspect of design encompasses a user's feelings, perceptions, and responses while interacting with the product. Effective UX design aims to enhance user satisfaction, increase engagement, and ultimately contribute to the product's success in the marketplace.