The term "data science" encompasses a multidisciplinary approach to extracting insights and knowledge from structured and unstructured data. It combines various fields such as statistics, mathematics, computer science, and domain expertise to analyze data patterns and inform decision-making. Data science techniques include data mining, machine learning, and predictive modeling, which help organizations uncover trends, enhance performance, and drive innovation. Ultimately, data science enables informed business strategies backed by empirical evidence and analytics.