The impact of augmented reality (AR) on user interaction is transformative, as it bridges the gap between digital and physical experiences. AR technologies overlay digital information onto the real-world environment, enhancing user engagement through immersive experiences. In retail, for example, AR enables customers to visualize products in their spaces before purchasing, leading to informed decisions. In education, AR can provide interactive learning opportunities, enhancing comprehension and retention. Ultimately, AR creates dynamic interactions that foster deeper connections and enrich user experiences across various sectors, including entertainment, education, and marketing.