The main application of business intelligence (BI) software is to gather, analyze, and visualize business data to aid decision-making processes. BI solutions transform raw data into actionable insights, enabling organizations to identify trends, measure performance, and predict outcomes. They typically include tools for dashboards, reporting, and data analytics, which assist in visualizing complex data in an understandable format. By facilitating data-driven strategies, BI software enhances operational efficiency, competitive advantage, and overall organizational performance.