The primary purpose of an IT strategy is to align technology initiatives with business goals and objectives. A well-defined IT strategy outlines how technology will be leveraged to enhance productivity, streamline operations, and drive innovation. It includes resource allocation, risk management, and planning for new technology adoption. By establishing a clear IT roadmap, organizations can make informed decisions about technology investments, ensure effective deployment of IT resources, and maximize their return on investment. An IT strategy is essential for ensuring that technology serves as a catalyst for business growth.