What is the significance of user journey mapping in UX design? 🔊
User journey mapping is significant in UX design as it visualizes the steps users take to achieve their goals with a product. By outlining each stage of interaction, designers can identify pain points, opportunities for improvement, and areas where users may disengage. This holistic view helps teams create tailored experiences that meet user needs and expectations, enhancing overall satisfaction. Effective journey mapping fosters a user-centered design approach that ultimately drives product success and user retention.
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