Automation plays a significant role in modern software development by increasing efficiency and reducing the likelihood of human error. Automated processes, such as continuous integration and continuous deployment (CI/CD), streamline workflows by automatically testing and deploying code changes. This allows developers to focus on high-value tasks rather than manual operations, accelerating the release cycle. Additionally, automation tools enhance collaboration within teams, ensuring consistent practices across projects. Overall, the incorporation of automation contributes to higher-quality software and improved productivity.